Building My Brand-ish-y Thing

Thursday, May 22, 2014

So here's what. I am always telling you guys how I need to make more bank and I am working on a few different strategies for that to actually happen. Unfortunately it means working my bahonkadonk a little harder than I currently am (cause someone who shall remain nameless is a selfish mofo). Now I can't run out and go get another job at night cause I got the three other little humans here that prefer me to be home at night so that's out. Plus I'm too lazy for that. Lazy like a fox actually! I know that's wrong but you'll see what I mean. I am one of those women folk that have done all sorts of side businesses while staying home with my kids in my former life. At times it was because we needed it at other times it was just for me to have "my own" money. Ugh... I cringe saying that. I sucked at direct sales because basically I would throw the parties and get drunk with my hostesses. No recruiting, no hard sell, no pushy business woman trying to build something. Just a bored Mom with little babies dying to get out and socialize... meh... who cares. I got what I needed out of these little ventures, they just really weren't my jam.

Food is my jam. I love cooking it and eating it. Several years ago I started up a little catering biz and had some success with it. It was just really bad timing. My life was a mess, my kids were still small and I was so stressed I was just exhausted all the time. I was also too nice, I gave shit away, mostly my time. Catering is tough to make money at because people don't really want to pay when they think I could make food myself I just don't have time or I'm not that creative.... riiiight. That's why you called me brilliantine, so pay up and stuff yo face!

Long story short, I am re-starting my catering biz with a twist. Well 2 twists actually. One is that I am cooking how I eat for the most part. Clean, healthy good food from the perimeter of the grocery store prettied up by me to make it look all fancy and taste like you will want to lick your plate clean. That's right I said lick it.Number two is that I am not a big fan of re-inventing the wheel here so I am sticking with the crazy theme cause currently... it's workin for me. And if crazy is my brand it seems to me that it could be applied to just about anything I might want to do. Sooo... good news. I have three gigs lined up for summer. This all fell into my lap because I opened my big wine hole and said sure... I can hook you up for food for your party. And then I woke up the next day and said what the eff did I say??? And then before I knew it I was all like "hey you want some of this too? How about you?" Bing bam boom... 3 gigs. Two of them are for my tennis teams, we serve lunch at all of our home matches for us and our opponents... 20 people. See how cute my menu came out??? Notice the "crazy" part... huh? huh?... look how clever I am !

So that's what I'm thinking about. Building something more and the possibilities are endless. I have so much more I want to do in the very near future I am just trying to pull it all together in my head. So this is part one... building my brand on a salad or two and some cupcakes. It could work!

Food for thought....
What do you think?

The Grits Blog


  1. Sounds like a new adventure- keep us posted on how things go!

  2. awesome! congrats girl, good luck with everything! and ewwww to that ecard haha

  3. Fabulous! You go. I love that you're doing this.

    Friends I've made freezer meals for often ask if I'd do it for them more, but I just don't want to commit with everything else that I've got my hands in.

  4. Sounds like a great idea, I love how you kept your branding consistent!